Know your numbers: Take Your Business to the Next Level
How do you build a business for success nowadays? Do you take the advice you’ve been given by your parents or possibly from the latest and greatest business book? Do you look at what has worked in your industry for the last decade? Do you know what’s going on in your industry currently?
The last couple of years have been challenging on so many fronts. Businesses that thrived over the last few years were paying attention to their staff, their customers, their finances, and the constantly changing rules. They thought outside of the box about how to address any challenges that arose. From this more than ever, we find ourselves in a different business culture and it will continue to evolve.
Know Your Customers
It’s important to know your customers and to find out what’s important to them. This is true for a service or product business.
People are experiencing greater demands on their time and energy. How are you making your services easier for them to access?
People are learning to do more transactions online. Do you need to increase your online presence?
As people access more services online, a greater variety of services become available. Do you need to change or add to what your business offers?
At the same time, people are looking for more personal connections. Do you need to make changes to your customer service and care?
It is definitely worth your time to have a deeper understanding of your customers. Get ahead of the curve. Look at what customers want today, think past this, and plan for serving them into the future.
Know Your Employees
You cannot grow a great business without a great team. And you can’t hire a great team without knowing what kind of people you want on your team. Think of the skills you are looking for. Think of the personalities and level of enthusiasm you want. Hire those people that fit your criteria and don’t just settle.
Once you have a great team, continue to grow the culture you have created. Get to know your employees and show you care about them.
What are they looking for in a job? You might be surprised because money isn’t always the top priority. Millennials are looking for different things in life than baby boomers are and somehow you need to consider all the people on your team.
Job flexibility might be important to some of them. People got a taste of working from home or working longer hours and less days. Are you able to adapt their hours?
Being part of a team is often key. What do you do to build a strong, happy team?
Job satisfaction is incredibly important. Do your employees have pride in their work and see the end results of what they do? Do you celebrate their accomplishments with them and offer them opportunities for growth?
Meeting these needs of employees often results in greater productivity and a more dynamic workplace, making it more enjoyable for your employees to show up for work as well as for you.
Know Your Numbers
It goes without saying you need to know your numbers!! Business and the world will continue to change rapidly and you need to know what that looks like to your bottom line. This is not something that can be left until later down the road. You need to know your numbers in real time.
Quickbooks Online offers easy access to your financial information and helps you identify trends to enable you to make informed business decisions.
With QuickBooks Online, you’ll be able to keep track of:
Your sales activity, so you don’t miss out on a single sale
Your expenses, so that you’re never paying more than you need to
Your profit margins, so you know how much money is coming in versus going out
Using Quickbooks Online will make your job easier. It can handle all your tracking and payroll needs and is easily accessible for bookkeepers, accountants, and profit coaches.
C.Campbell Agency
You don’t have to do it all on your own. Get a team behind you to enable you to take your business to the next level. C.Campbell Agency can help set you up for success with QuickBooks Online and offers many resources through their client login and informational blogs. When you are ready to grow your business, they offer profit coaching to help you see the big picture, set goals, and reach those goals through support and accountability. To learn more, go to www.ccampbellagency.com.
Know Your Numbers with QBO